Avoiding the pitfalls of Theranos: how continuous innovation, transparency, and relevancy can help you find success Avoiding the pitfalls of Theranos: how continuous innovation, transparency, and relevancy can help you find success By Micol Bok|March 14, 2023|Categories: Uncategorized, Marketing, Identity Design, Branding, Leadership, Business, Testing|0 Comments
CMOs Should Embrace the Power of Teamwork CMOs Should Embrace the Power of Teamwork By Micol Bok|May 10, 2022|Categories: Marketing, Branding, Experience, Leadership, Business, Brand Equity, Engagement|Tags: brand strategy, business strategy, CMOs, teamwork|0 Comments
Create Brand Evolution Through Brand Extension Create Brand Evolution Through Brand Extension By Micol Bok|April 5, 2022|Categories: Marketing, Branding, Experience, Brand Equity, Retail|Tags: branding, brand strategy, Brand disruption, branding strategy, brand evolution|0 Comments
Brand Leaders, Here’s Why You Should Dare to Disrupt Brand Leaders, Here’s Why You Should Dare to Disrupt By Lauren Hensarling|December 3, 2021|Categories: Marketing, Branding, Leadership, Business, Customer, Trends, Brand Equity, Future, Research|Tags: branding, brand identity, customer retention, Disruptive brands, Consumer research, Brand disruption|1 Comment
How Brands Can Embrace Digital Wellness for Growth How Brands Can Embrace Digital Wellness for Growth By Lauren Hensarling|November 3, 2021|Categories: Marketing, Social Media, Branding, Technology, Business, Trends, Report, Brand Equity, Research, Digital|Tags: branding, disruption, digital strategy, digital campaign, design strategy, business, Consumer|0 Comments
How Can Branding Communicate Trustworthiness to Consumers? How Can Branding Communicate Trustworthiness to Consumers? By Lauren Hensarling|October 5, 2021|Categories: Marketing, Branding, Technology, Leadership, Business, Customer, Trends, Future, Research, Data, Digital|Tags: branding, business, Consumer, consumer trust, brand identity, brand strategy|0 Comments
4 Rebranding Strategies That Can Build Consumer Loyalty 4 Rebranding Strategies That Can Build Consumer Loyalty By Lauren Hensarling|September 22, 2021|Categories: Marketing, Social Media, Branding, Creativity, Business, Design, Content, Graphic Design, Logo|Tags: Social Media, branding, branding and design agency, Design, Logo, business, logo design|0 Comments
To Connect with Consumers, First Connect Internally To Connect with Consumers, First Connect Internally By Lauren Hensarling|August 11, 2021|Categories: Marketing, Branding, Business, Customer, Content, Research|Tags: branding, business, customer, customer experience|0 Comments
The Two-Year Olympics: Marketing Across 2020/2021 The Two-Year Olympics: Marketing Across 2020/2021 By Lauren Hensarling|July 14, 2021|Categories: News, Marketing, Branding, Creativity, Business, Events, Trends, Digital|Tags: News, Marketing, branding, design strategy, business, events, sponsorship|0 Comments
Respect the Bronze: Why I Want to Work with Snapple Respect the Bronze: Why I Want to Work with Snapple By Jenni Hill|March 31, 2021|Categories: Marketing, Identity Design, Branding, Creativity, Business, Design, Future, Engagement|Tags: Marketing, branding, Creativity, Design, engagement, business, future, identity design|0 Comments