CMOs Should Embrace the Power of Teamwork CMOs Should Embrace the Power of Teamwork By Micol Bok|May 10, 2022|Categories: Engagement, Brand Equity, Business, Leadership, Experience, Branding, Marketing|Tags: teamwork, CMOs, business strategy, brand strategy|0 Comments
Don’t Rely on the Supply Chain for Consumer Satisfaction Don’t Rely on the Supply Chain for Consumer Satisfaction By Micol Bok|April 19, 2022|Categories: Business, Branding|Tags: brand awareness, supply, demand, supply chain, business strategy, branding|0 Comments
Keeping Brand Equity While Undergoing Change Keeping Brand Equity While Undergoing Change By Micol Bok|March 1, 2022|Categories: Branding, Brand Equity, Business|Tags: business strategy, acquisitions, mergers, brand equity, branding|0 Comments