Avoiding the pitfalls of Theranos: how continuous innovation, transparency, and relevancy can help you find success Avoiding the pitfalls of Theranos: how continuous innovation, transparency, and relevancy can help you find success By Micol Bok|March 14, 2023|Categories: Uncategorized, Marketing, Identity Design, Branding, Leadership, Business, Testing|0 Comments
Content Mind Mapping: Stranger Things Takeover Content Mind Mapping: Stranger Things Takeover By Micol Bok|June 30, 2022|Categories: Branding, Creativity, Business, Trends, Tools|Tags: brand awareness, mind mapping, mind maps, stranger things, stranger things 4|0 Comments
CMOs Should Embrace the Power of Teamwork CMOs Should Embrace the Power of Teamwork By Micol Bok|May 10, 2022|Categories: Marketing, Branding, Experience, Leadership, Business, Brand Equity, Engagement|Tags: brand strategy, business strategy, CMOs, teamwork|0 Comments
Don’t Rely on the Supply Chain for Consumer Satisfaction Don’t Rely on the Supply Chain for Consumer Satisfaction By Micol Bok|April 19, 2022|Categories: Branding, Business|Tags: branding, business strategy, supply chain, brand awareness, demand, supply|0 Comments
Keeping Brand Equity While Undergoing Change Keeping Brand Equity While Undergoing Change By Micol Bok|March 1, 2022|Categories: Branding, Business, Brand Equity|Tags: branding, brand equity, mergers, acquisitions, business strategy|0 Comments
How Branding Executives Can Rise to the Challenge in 2022 How Branding Executives Can Rise to the Challenge in 2022 By Micol Bok|February 1, 2022|Categories: Branding, Business, Trends, Research, Engagement|Tags: branding, business, Brand disruption, 2022, cmo, branding strategy|1 Comment
Brand Leaders, Here’s Why You Should Dare to Disrupt Brand Leaders, Here’s Why You Should Dare to Disrupt By Lauren Hensarling|December 3, 2021|Categories: Marketing, Branding, Leadership, Business, Customer, Trends, Brand Equity, Future, Research|Tags: branding, brand identity, customer retention, Disruptive brands, Consumer research, Brand disruption|1 Comment
The Importance of Being Nice: Customer Service Stories from Brands We Love The Importance of Being Nice: Customer Service Stories from Brands We Love By Lauren Hensarling|November 18, 2021|Categories: Branding, Experience, Business, Customer, Engagement, Retail|Tags: branding, branding and design agency, business, customer experience, Consumer, consumer engagement, customer service, customer retention|0 Comments
How Brands Can Embrace Digital Wellness for Growth How Brands Can Embrace Digital Wellness for Growth By Lauren Hensarling|November 3, 2021|Categories: Marketing, Social Media, Branding, Technology, Business, Trends, Report, Brand Equity, Research, Digital|Tags: branding, disruption, digital strategy, digital campaign, design strategy, business, Consumer|0 Comments
Branding Could Be the Deciding Factor in the Streaming Wars Branding Could Be the Deciding Factor in the Streaming Wars By Lauren Hensarling|October 19, 2021|Categories: Identity Design, Branding, Creativity, Experience, Business, Customer, Trends, Research, Digital|Tags: branding, UX, design strategy, Design, trends, digital, consumer engagement, brand identity|0 Comments
